Vitamins and minerals are absolutely essential for life. When you're deficient, your life takes a turn for the worse and life can become dull and a struggle.

In fact, with some vitamins, such as Vitamin C, if you become deficient, then you die. 'Nuff said!

And according the CDC and the U.S. Department of Agriculture (USDA), over 90% of Americans are deficient in some vitamin.

The reason for this is that the food we eat today is over-processed and under-delivers.

Many of the nutrients are sterilized or modified right out of the food.

That is why we source our Wild Caught Fish Oil from the cleanest oceans in the world in Iceland. This ensures that your skin (and entire body) will get the total benefit fish oil has to offer.