Privacy Policy

At SportFormula.com, we care about protecting your personal information. This notice describes our privacy policy. By visiting SportFormula.com, you are accepting the practices described in this Privacy Notice.

What Personal Information About Customers Does SportFormula.com Gather?

The information we gather from customers helps us personalize your shopping experience at SportFormula.com. Here are the types of information we gather.

Information You Give Us: We receive and store any information you enter on our website or give us in any other way. See below for examples of what we collect. You can choose not to provide certain information, but doing so will disable some personalization features of our site. We use the information that you provide for such purposes as responding to your requests, customizing future shopping for you, improving our stores, and communicating with you.
Automatic Information: We receive and store certain types of information whenever you interact with us. For example, like many websites, we use “cookies,” and we obtain certain types of information when your Web browser accesses SportFormula.com. See below for examples of the information we receive. There are third-party utilities designed to help you visit websites anonymously. Although we will not be able to provide you with a personalized experience at SportFormula.com if we cannot recognize you, we want you to be aware that these tools exist.
E-mail Communications: If you do not want to receive e-mail or other mail from us, please adjust your settings in My Account.
Information from Other Sources: We might receive information about you from other sources and add it to our account information. See below for examples of the information we receive.

What About Cookies?

Cookies are alphanumeric identifiers that we transfer to your computer’s hard drive through your Web browser to enable our systems to recognize your browser and to provide features such as personalized greetings, and storage of items in your Shopping Cart between visits.
The Help portion of the toolbar on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. However, cookies allow you to take full advantage of some of SportFormula.com’s coolest features, and we recommend that you leave them turned on.

Does SportFormula.com Share the Information It Receives?

Information about our customers is an important part of our business, and we are not in the business of selling it to others. We share customer information only as described.

Agents: We employ other companies and individuals to perform functions on our behalf. Examples include fulfilling orders, delivering packages, sending postal mail and e-mail, removing repetitive information from customer lists, analyzing data, providing marketing assistance, providing search results and links (including paid listings and links), processing credit card payments, and providing customer service. They have access to personal information needed to perform their functions, but may not use it for other purposes.

Promotional Offers: Sometimes we send offers to selected groups of SportFormula.com customers. If you do not want to receive such offers, please adjust your settings in My Account.
Business Transfers: As we continue to develop our business, we might sell or buy stores, subsidiaries, or business units. In such transactions, customer information generally is one of the transferred business assets but remains subject to the promises made in any pre-existing Privacy Notice (unless, of course, the customer consents otherwise). Also, in the unlikely event that SportFormula.com’s assets are acquired, customer information will, of course, be one of the transferred assets.
Protection of SportFormula.com and Others: We release account and other personal information when we believe release is appropriate to comply with the law; enforce or apply our Conditions of Use and other agreements; or protect the rights, property, or safety of SportFormula.com, our users, or others. This includes exchanging information with other companies and organizations for fraud protection and credit risk reduction. Obviously, however, this does not include selling, renting, sharing, or otherwise disclosing personally identifiable information from customers for commercial purposes in violation of the commitments set forth in this Privacy Notice.
With Your Consent: Other than as set out above, you will receive notice when information about you might go to third parties, and you will have an opportunity to choose not to share the information.

How Secure Is Information About Me?

We work to protect the security of your information during transmission by using Secure Sockets Layer (SSL) software, which encrypts information you input.
We reveal only the first and last few digits of your credit card numbers when confirming an order. Of course, we transmit the entire credit card number to the appropriate credit card company during order processing.
It is important for you to protect against unauthorized access to your password and to your computer. Be sure to sign off when finished using a shared computer. It is best to click the Log Off button to sign out of the online store.

Which Information Can I Access?

SportFormula.com gives you access to a broad range of information about your account and your interactions with SportFormula.com for the limited purpose of viewing and, in certain cases, updating that information. See below for some examples, the list of which will change as our Web site evolves.

What Choices Do I Have?

As discussed above, you can always choose not to provide information, even though it might be needed to make a purchase or to take advantage of such SportFormula.com features as My Account and Reviews.
You can add or update certain information on pages such as those listed in the “Which Information Can I Access?” section above. When you update information, we usually keep a copy of the prior version for our records.
If you do not want to receive e-mail or other mail from us, please adjust your settings in My Account. (If you do not want to receive Conditions of Use and other legal notices from us, such as this Privacy Notice, those notices will still govern your use of SportFormula.com, and it is your responsibility to review them for changes.)
The Help portion of the toolbar on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. However, you will not be able to use some personalized features if you do not use cookies.
Some third-party software products exist to offer anonymous browsing of websites. In addition, the Federal Trade Commission provides useful information about online privacy on its own Web site, Site Seeing on the Internet.

Children

SportFormula.com does not sell products for purchase by children. We sell children’s products for purchase by adults. If you are under 18, you may use SportFormula.com only with the involvement of a parent or guardian.

Conditions of Use, Notices, and Revisions

If you choose to visit SportFormula.com, your visit and any dispute over privacy is subject to this Notice and our Conditions of Use, including limitations on damages, arbitration of disputes, and application of the law of the state of California. If you have any concern about privacy at SportFormula.com, please contact us at info@sportformula.com with a thorough description, and we will try to resolve it.

Our business changes constantly, and our Privacy Notice and the Conditions of Use will change also. We may e-mail periodic reminders of our notices and conditions, unless you have instructed us not to, but you should check our Web site frequently to see recent changes. Unless stated otherwise, our current Privacy Notice applies to all information that we have about you and your account. We stand behind the promises we make, however, and will never materially change our policies and practices to make them less protective of customer information collected in the past without the consent of affected customers.

Information You Give Us

You provide most such information when you search, buy, post, or communicate with customer service. For example, you provide information when you search for a product; place an order through SportFormula.com or one of our third-party sellers; make a purchase; provide information in My Account; communicate with us by phone, e-mail, or otherwise; complete a questionnaire or a contest entry form; or provide Reviews. As a result of those actions, you might supply us with such information as your name, address, and phone numbers; credit card information; people to whom purchases have been shipped, including addresses and phone number; e-mail addresses of other people; content of reviews and e-mails to us; and financial information.

Automatic Information

Examples of the information we collect and analyze include the Internet protocol (IP) address used to connect your computer to the Internet; login; e-mail address; password; computer and connection information such as browser type and version, operating system, and platform; purchase history, which we sometimes aggregate with similar information from other customers to create features such as Bestsellers; the full Uniform Resource Locator (URL) clickstream to, through, and from our Web site, including date and time; cookie number; products you viewed or searched for. During some visits, we may use software tools such as JavaScript to measure and collect session information, including page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page.

Information from Other Sources

Examples of information we receive from other sources include updated delivery and address information from our carriers or other third parties, which we use to correct our records and deliver your next purchase or communication more easily; account information, and purchase or redemption information; search results and links, including paid listings; and credit history information from credit bureaus, which we use to help prevent and detect fraud and to offer certain credit or financial services to some customers.

Information You Can Access

Examples of information you can access easily at SportFormula.com include up-to-date information regarding recent orders; personally identifiable information (including name, e-mail, password, communications preferences, and address book); payment settings (including credit card); e-mail notification settings (including order status and product newsletters); recommendations (including recent product view history and prior order history); and My Account.

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